Any expectant mother or father these days is doubtless aware that items designed for baby girls are commonly pink, and those meant for baby boys are blue. But it wasn’t always this way.
As recently as the early 1900s, pink was seen by many as a color that went better with boys, and blue as a color that went better with girls. Newspapers like the The Sunday Sentinel in 1914 offered tips to new parents such as, “If you like the color note on the little one’s garments, use pink for the boy and blue for the girl, if you are a follower of convention.”
Above: Which is more manly?
Regardless of the original connotations of the two colors, it’s clear that they’ve now reversed their earlier meanings and that pink is much more associated with girls now, and vice versa for blue. There have been some studies that suggest that women just “naturally” like pink better, and that blue is a color that men prefer innately. Others suggest that the now current color consensus, which appears to have materialized in the 1950s, came from the Nazis branding gays with pink triangles in their concentration camps.
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